Nessen Company Huey Suncare Branding & Packaging

Huey Suncare, Protection for Every Body.

About This
Project
For the last 50 years, sunscreen manufacturers have only made products for people with one skin tone. If you have darker skin and are wearing sport sunscreen, you know what we’re talking about. Huey Suncare makes sunscreen for everyone. Huey Daily provides everyday protection, while Huey Hues is waterproof and tinted, allowing for unobtrusive SPF 50+ active protection for all skin tones. And unlike traditional sunscreens, their mineral-based formula won’t hurt you or coral reefs. Huey’s brand identity and packaging looks in equal measures toward army surplus—it’s heavy duty and ready for the elements—and to the primary color palettes behind the multicultural 1990’s. Their mark, a compass rose which doubles as a sun, beckons its customers to adventure. The world is beautiful, and every body belongs in it.
Nessen Company Huey Suncare Packaging
Nessen Company Huey Suncare Packaging
Nessen Company Huey Suncare Branding & Packaging
Nessen Company Huey Suncare Branding & Packaging
Nessen Company Huey Suncare Packaging
Nessen Company Huey Suncare Packaging
Nessen Company Huey Suncare Packaging
Nessen Company Huey Suncare Branding & Packaging
Nessen Company Huey Suncare Branding & Packaging
Nessen Company Huey Suncare Branding & Packaging
Nessen Company Huey Suncare Packaging
Nessen Company Huey Suncare Branding
Nessen Company Huey Suncare Logo
Nessen Company Huey Suncare Branding & Packaging
Nessen Company Huey Suncare Branding
Nessen Company Huey Suncare Branding
For
Startups Ready To Scale
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Global Leaders
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Technology
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Beauty And Wellness
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A New Vision
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Challengers Ready To Challenge
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Established Brands
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CPG And Beverage
For
Startups Ready To Scale
For
Global Leaders
For
Technology
For
Beauty And Wellness
For
A New Vision
For
Challengers Ready To Challenge
For
Established Brands
For
CPG And Beverage
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    Studio
    201 Clinton Ave #9A
    Brooklyn, NY 11205
    (646)346-9739
    Capabilities
    Brand Strategy
    Positioning
    Naming
    Design Sprints
    Visual ID
    Packaging
    Tone Of Voice
    Brand voice GPTs
    Content Strategy
    Executive Comns
    User Experience
    Web Design
    Selected Clients
    Arte
    Bite Brands
    Bowery Farms
    Brutine
    CoinMarketCap
    Colgate Palmolive
    Diageo
    Eight Sleep
    Ever & Ever
    Facebook
    Fevo
    Fi
    Google
    Hello Oral Care
    Help Remedies
    Huey Suncare
    Kiva
    New York Times
    Over Easy
    Plus Edibles
    Quest Nutrition
    Runa
    Samsung
    Spotify
    Sullivan Street Bakery
    Vita Coco
    Recognition
    American Illustration
    Art Directors Club
    Cannes Lions
    Communication Arts
    Dieline Awards
    Webby Awards
    Publications
    AdAge
    AIGA Eye On Design
    Brand New
    Communication Arts
    Creative Boom
    The Dieline
    Fast Company
    First Things First!
    It’s Nice That
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